Beauty Coach

As a super down-to-earth, yet honest person, Riawna’s special touch has clients coming from around the world to have her help create their “best you.” Riawna is always joking around and laughing too loud, but she takes her craft very seriously. After graduating from Oxnard High School, her parents forced her to go to college, which lasted for two years, until she made it to Marinello’s School of Beauty, in Henderson, Nevada, circa 2002. After graduating at the top of her class, she went to work at “the best salon in LA,” which at that time, in her eyes, was Fred Segal Beauty. From there, she opened Nine Zero One with co-founder, Nikki Lee, and launched IN COMMON.

Hector considered beauty school while standing in line, along with 40 other guys, for a building construction course during his senior year in high school. Next to him was a line of girls registering for a different elective. He asked one of them what class she was signing up for, and she replied, "cosmetology." He erased his choice from the registration form and changed lines. Immediately, the idea of making a living while artistically expressing himself was more intriguing. During his training, he established relationships with stylists that he admired. He apprenticed with a Sebastian platform artist, and soon after that, started to work on his own. Working in and around Los Angeles enabled him to learn from some of the best. He has collaborated with Vidal Sassoon and Sebastian International and worked as a platform artist where education and inspiration never cease. Passion, coupled with expertise, allows him to have a strong clientele base. As an owner and stylist at Cush Salon in Los Angeles, he delivers a unique approach to hairstyling, making people happy and beautiful, all while having a great time.

Founder and co-owner of The Factory, D.J. Muldoon has managed to create a significant presence and growing loyal following without the support of a manufacturer. Known and respected globally thanks in part to his engaging presence across social media platforms, Muldoon s a second-generation haircutter with a passion for both the craft and the education required to support it. With roots firmly planted in the global Sassoon culture, Muldoon. has been at the forefront of the independent artist movement that has grown very much out of social media, including being an early and leading member of the Hairbrained.me community.

Tim Dueñas has been in the Hair industry for over fifteen years. Starting in Southern California, bringing him to New York City then back to California. Tim began a career that has taken him around the world educating and creating curriculum for companies like Aveda , Arrojo, and Nine Zero One. His love for hair has also put him behind the scenes at New York Fashion Week with Betsy Johnson, Carolina Herrera, Leanne Marshall, Parke and Ronin, and Lauren Moffatt to name a few. Leading teams and creating looks that influence trend.